SaaS Ad Platform for Gaming
Integrate Video Ads into Games
Whether you’re working on PC games, mobile platforms, or desktop apps, integrating ads seamlessly is key to maintaining a loyal player base while driving revenue. Aniview’s advanced ad-serving solutions are tailor-made to tackle these industry-specific challenges, providing powerful tools for gaming companies to optimize yield, boost engagement, and enhance monetization without compromising the user experience.
Industry Challenges in Gaming Monetization
Maintaining User Engagement Amid Ad Placements
In gaming, ads can often disrupt the user experience, leading to frustration and drop-offs. The challenge is to incorporate ads in ways that feel natural and unobtrusive, without harming gameplay flow or audience retention.
Maximizing Revenue from Diverse Platforms
Gaming spans a broad spectrum of platforms—from PC to mobile and CTV. Monetizing across these different environments requires a flexible, cross-platform ad-serving solution that can optimize yield in real time, while being platform agnostic.
Targeted and Relevant Ads for Enhanced User Experience
Delivering irrelevant or poorly timed ads can lead to negative player experiences. Personalized, targeted ad delivery is key to ensuring that ads feel integrated, enhancing user experience rather than hindering it.
Optimizing Fill Rates and Reducing Latency
Ad fill rates in gaming environments can often be low, while latency issues can hinder performance, leading to suboptimal ad delivery. Improving these factors requires advanced, real-time reporting and optimization.
How Aniview Solves These Problems for Gaming Companies
Seamless Integration of In-Game Ads
Aniview’s video ad server integrates seamlessly with gaming environments, allowing for targeted in-game ad placements that do not disrupt the user experience. Whether it’s rewarded video ads, interstitials, or pre-roll ads, our platform ensures ads appear at the right moments—such as during game loading screens, level transitions, or login sequences.
Cross-Platform Monetization
Our platform is built to handle the complexities of gaming across multiple devices and formats—PC, mobile, and CTV. Aniview’s ad server supports VAST, VPAID, and SSAI (Server-Side Ad Insertion), ensuring you can monetize seamlessly across all these platforms, maximizing yield from every screen.
Tailored Solutions for Gaming Platforms
We understand that each gaming platform is unique. For example, mobile games can benefit from rewarded video ads that encourage players to engage with in-game ads in exchange for bonuses. PC and modding communities can leverage our ad solutions for in-game app monetization, while CTV-based esports streaming platforms can benefit from SSAI technology for uninterrupted ad delivery.
Real-Time Yield Optimization:
Our AI-driven yield optimization dynamically adjusts pricing and placement based on player behavior and engagement, ensuring the highest possible revenue. Aniview’s Unified Auction system allows advertisers to compete in real-time, pushing revenue potential even further for every ad served.
Use Cases for Aniview in Gaming
Rewarded Video Ads
Encourage player engagement by offering in-game rewards for watching ads. Aniview’s ad server delivers high-quality video ads that keep players engaged, with real-time tracking to measure engagement and reward issuance.
In-Game Purchases Incentives
Integrate video ads into your in-game store to offer discounts or bonuses when players view ads before making purchases. This model encourages higher conversions and increased monetization from non-paying players.
Game Download Monetization
Monetize game download times by serving video ads during the loading process. This offers an additional revenue stream without disrupting the gaming experience.
CTV and Streaming Ads
Esports and gaming streams are growing rapidly. Aniview’s SSAI technology ensures ads are delivered seamlessly within gaming streams, avoiding interruptions and maximizing fill rates with real-time ad stitching.
Monetizing Free-to-Play Models
For games relying on free-to-play models, Aniview helps unlock revenue with video ads during login screens, or between key gameplay moments, ensuring monetization without negatively impacting the gaming experience.
Used by Leading Gaming Companies
Why Aniview?
Demand Agnostic integration with VAST, VPAID, IMA, and more
Real-time unified reporting with AI-powered analytics
Advanced Yield Optimization ensuring dynamic pricing and maximum revenue
24/7 Global Support for all our gaming partners
Partner with Aniview Today and Take Control of Your Monetization
Let Aniview help you solve your ad revenue challenges. With our solutions, you can engage your users, optimize ad performance, and maximize revenue—all without compromising the user experience.